Sustainable business model innovation

This course provides a clear and practical pathway for leaders, entrepreneurs, and professionals who want to design businesses that are both profitable and sustainable. Instead of treating sustainability as an “add-on” or compliance requirement, it shows how to integrate environmental and social value directly into the heart of a business model. Learners will explore the key drivers of sustainable innovation, from shifting consumer expectations to new regulatory landscapes and emerging technologies. Through real-world examples and frameworks, the course demonstrates how companies across industries are rethinking products, services, and supply chains to reduce waste, create circular systems, and deliver long-term value. The content also emphasizes creativity and strategic thinking. Participants will learn practical tools to map their current business model, identify areas for innovation, and redesign processes that balance profit with purpose. Case studies highlight both global brands and smaller organizations that have successfully embedded sustainability, proving that it is not only possible but also commercially advantageous. By the end, learners will have a toolkit for developing innovative, future-proof business strategies. They will walk away with actionable insights, confidence to experiment, and a mindset that sees sustainability not as a cost, but as a powerful driver of growth and resilience.