The truth about selling AI automations to businesses
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What you'll learn
Debunk AI Sales Myths: Understand why many agencies fail to close deals.
Outcome-Based Selling: Sell results, not tools, with criteria for ideal clients.
End-to-End Pipeline: Lead capture → discovery call → real-case demo → proposal/pricing → implementation with logs → ROI reporting.
Guardrails: Define scope, success criteria, maintenance/fixes, and data ownership.
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Course description
“The TRUTH About Selling AI Automations to Businesses” dives straight into the reality of selling AI solutions: businesses pay for measurable results (leads, revenue, saved hours), not flashy “agents” or “workflows.” The course highlights common pitfalls — choosing the wrong clients, vague demos, missing KPIs — and provides a clear framework: sell by outcome, standardize discovery to understand client processes, run small proof-of-concepts with logs, then propose and price based on value. During implementation, every task is tracked and converted into ROI metrics, with a schedule for ongoing optimization. By the end, you’ll have a lean sell–execute–measure playbook to close real deals and operate one-person automation services while maintaining quality control.
WHAT'S INCLUDED

