Basics of investing

This course offers a clear, evidence-based introduction to the fundamentals of smart investing. Designed for both beginners and lifelong learners, it breaks down the core principles of building wealth through long-term, disciplined investing—without relying on speculation or trying to time the market. You’ll learn how markets function, why stock prices reflect collective information, and how diversification, asset allocation, and risk management form the backbone of any successful portfolio. The lessons cover key ideas such as index investing, expected returns, and the relationship between risk and long-term growth. You’ll also explore the psychology of investor behavior, helping you avoid common pitfalls like performance chasing or emotional reactions to short-term market swings. Backed by decades of financial research, the course demonstrates why simple, low-cost investment strategies often outperform more complex active approaches. The teaching emphasizes clarity, logic, and data, making sophisticated financial concepts both understandable and practical. By the end, you’ll be equipped with the knowledge and confidence to design an investment plan that fits your goals, time horizon, and risk tolerance—an essential foundation for mastering intelligent, evidence-based investing.